About Us

 Our Philosophy

Whether you’re buying furniture for your home, toys for the kids, or treats for yourself, we know how important it is to have money left-over for the long, hard month ahead. By offering you top products at unbeatable prices, we like to think we leave you with more money in your pocket to spend on life’s little pleasures and those all-important, every day essentials.

 Our History

Since opening our first high-street store over 20 years ago, we’ve striven to bring you ever-better products at ever-better prices. In the years following the opening of our flagship store, we opened several other stores across the West Country selling a variety of products across a wide range of departments. Our products proved so popular that we decided to open our arms up to the country as a whole. In 2010, our online store was born.

 Our Brands

As our online store has expanded, so too has the range of products we sell. In addition to buying products from established brands, our buying team has branched out into designing products exclusively for This Is It Stores. Our own brand products are meticulously tested before going online to ensure they’re of the highest standard. Our camping range, Trail, has grown into one of the biggest online outdoor leisure brands. We also have our own range of home furniture (Christow), children’s ride-ons (RideStar), children’s toys (ToyStar), fitness gear (Core Balance), sports equipment (JumpStar) and solar lights (Lightware).

 
What customers have said about us?